United States

But, for the American president, it is possible to co-ordinate the process without they are extinct. ' ' This does not want to say that the process goes to take them it the closing or goes to eliminate them and that they will not exist mais' ' , it affirmed. In fact, the biggest American assembly plant and the second greater of the world, behind only of the Toyota Japanese, technical are broken. Its papers are considered active of highest risk and occupy the last position in the classification of the agency of rating Moody' ' s. Vergada under the weight of a US$ debt 47 billion with the pension fund of the employees and with the bond detainers, launched at the beginning of the decade, GM runs the risk even though to have to appeal the forced agreement (Chapter 11). A negotiated forced agreement, by the way, is an option seen with affection for the president of the United States, Barack Obama, in accordance with stories of assessors of the White House.

In this context, two could be created GM: the good one, formed for the assets of bigger value, and the bad one, detainer of the working liabilities and the debt with investors. But exactly the dollars and the disposal of the government in rescuing the GM of the hole can not be enough to keep the foot company. The economic crisis reached the Americans in such way that the question is not that car mark they go to buy, but yes resources for such will be had. In March, the sales of the sector had continued the fall trajectory. GM was the one that more suffered, registering jib of 45% in relation the equal period of 2008.

Platform more critical than the numbers presented for the rivals Ford (- 41%), Toyota (- 39%), Chrysler (- 39%) and Honda (- 36%). Expectation is that packages of stimulaton, that includes an insurance that quits a part of the financing in case that the customer loses the job, helps to revert this trend. In recent years, good part of the sales in the United States if had concentrated in utilitarian esportivos (known for acronym SUV) and picapes robust. Inadequate models for a period in which the average consumer sees the unemployment beating its door and the price of the gasoline in the heights. Already it is consensus enters the analysts who GM was victim of its proper gigantismo, to if accomodating in the market leadership, for opting in continuing investing in models far from preference of the consuming after-crisis, at last for giving up to innovate. Now it is to wait that the destination of GM is determined not for the actions of its executives and yes for the thought of the bureaucrats of Washington. It is seems that nobody is great excessively to break, already said the employees of the Lehmann Brothers Bibliography: Periodical the State of So Paulo, edition 42,168 of 31 of March of 2009Revista That is Money, edition 600 of 08 of April of 2009Revista of the Week, edition 82 of 09 of April of 2009


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